For Independent Advocates

My Story

Hi!  I'm Nicole and I'm so glad you found me!  I've created this section of my website just for you!

Launching an independent advocacy practice is HARD and it takes a lot of time and committment.  If no one has told you that, let me be the first to tell you the truth.  

There are no shortcuts, there is no easy button, there is only hard work and your doubts standing between where you are today and your sustainable and profitable practice.

I launched my advocacy practice in 2019 and by the time the pandemic hit, I was ready to close up shop. I was tired, frustrated, overwhelmed, and down right defeated.  I was working harder than I'd ever worked before and STILL not making enough to pay the bills. Let alone pay myself!

Creating a Sales Pipeline

Identifying and marketing to my ideal client was a mystery to me.  It took several iterations and lots of conversations to finally get clarity on who I serve and how to market so they could hear me and know with confidence I could help them.


The Solution

LOTS of coffee meetings, even more random outreach, and an unending enthusiasm for meeting new people.  This is how I successfully created a sales pipeline that continues to bring me new clients, new opportunities to serve, and even more FUN in my life!  If you want to learn how to build a business that can meet your needs, feed your fire, and pay your bills, keep coming back - I'm sharing EVERYTHING that has worked for me!  AND I'm still growing and learning and sharing all of that with you too!  If you want to join our LIVE weekly calls - Don't delay - Join us in The Circle where we share our tools, resources, and encouragement LIVE every Wednesday!!!

The Three Pillars of Building a Profitable Advocacy Practice

Crafting Synergy Between Messaging, Marketing, and Action Building a successful and profitable

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Mastering the Craft of Persuasive Sales in Advocacy 

Introduction: In patient advocacy, the power to persuade is an indispensable tool

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Crafting a Marketing Plan: A Strategic Guide for Patient Advocates 

Introducing a Blueprint for SuccessStarting a new venture is thrilling, but without

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Selling Advocacy Solutions: Insights for Independent Patient Advocates

Introduction: Selling solutions in the field of healthcare advocacy is an art

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From Bedside Care to Business Marketing: A Comprehensive Guide

Navigating the Shift from Caregiving to Business Marketing in Healthcare Introduction: Transitioning

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Sales Made Simple: Strategies for Success in Patient Advocacy

Introduction: In sales, where every moment counts and every interaction holds potential,

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Patient Advocacy Mastery: 10 Immediate Actions for Rapid Growth

IntroductionIn the complex world of healthcare, the importance of growing your advocacy

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Up-selling Strategies to Elevate Your Advocacy Practice

INTRODUCTION: As an independent patient advocate, recognizing opportunities for up-selling can be

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Strategic Planning: for Independent Patient Advocates

Introduction Strategic planning – it’s the compass that guides us through the

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Market Research Made Easy: Practical Steps for Independent Patient Advocates

Are you a new independent patient advocate? Congratulations! You’re about to embark

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Navigating Prospect Ghosting: How to Excel in Patient Advocacy Sales

Understanding Prospect Ghosting in Sales In today’s hyper-connected world, where communication happens

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Creating irresistible Offers: For Independent Patient Advocates

During one of our recent Zoom calls in The Circle, my friend

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5 Essential Strategies to Grow Your Independent Patient Advocate Practice

Successful independent patient advocates understand the importance of implementing effective strategies to

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